The sustainability programme Swisstainable has been extended from the individual businesses to the destination level. Now an entire destination can participate in the national tourism programme and thus contribute significantly to the sustainable development of Swiss tourism and position itself as a responsible destination.
The destination programme is divided into three levels in order to take into account the different requirements and the varying degrees of commitment of the tourism destinations.
Together, as a whole destination, we want to set our course towards sustainability. Our goal is to become a Swisstainable destination "engaged". The heart of this is penetration - the participation of our service partners. Only together can we make a difference. What does this label mean for us as a destination?